Supergas Workday Launch – 2D Motion Graphics Video
Supergas
2021
A 2D animated explainer video created to introduce and promote the launch of the Workday platform across Supergas operations.
The goal was to simplify the communication around the software transition, highlight its key benefits, and motivate employees to adopt the new system confidently.
This version of the video is delivered without voiceover to respect copyright requirements.
Brief Understanding: Collaborated closely with the Supergas internal team to grasp the project’s key goals: clarity, excitement, and easy-to-digest messaging.
Storyboarding: Created a visual storyboard that mapped the employee journey — from traditional work challenges to the Workday solution.
Asset Design: Designed clean, modern 2D assets aligned with Supergas's branding (colors, typography, iconography).
Animation Production:
Animated in Adobe After Effects using principles like smooth easing, dynamic transitions, and visual metaphors.
Focused on creating seamless flow between scenes to keep engagement high.
Campaign Integration: Part of a larger internal communication rollout including posters, emails, and intranet announcements.
Review & Final Delivery: Incorporated client feedback through multiple rounds to deliver the final video within a 4-week timeline.
The video played a crucial role in demystifying the Workday transition, helping employees feel prepared and positive.
It was successfully integrated across Supergas’s internal communication channels.
Received positive feedback for its simplicity, visual clarity, and engaging animation style.
Helped achieve faster and smoother onboarding onto the new platform.
